Autoresponders that work with your POS information

Wouldn't it be great to send an email to your customer saying thank you for your purchase, requesting a survey or providing additional product information - AUTOMATICALLY?

An autoresponder or trigger are emails that are sent based on a contact's actions or list membership. Traditional email marketing software focuses on core demographics of customers like name, zip code or state to filter and send emails. While this functionality is supported by dataKart Marketing Manager, retail owners and businesses in the past have seen minimal value in segmenting and marketing to their customers this way.

Since dataKart is integrated with your POS Software, list memberships can be updated through dynamic lists, automatically, based on what your customer purchases during their shopping visit and how you've set your lists up. Create a dynamic list of every retail customer who buys a particular product within a timeframe and our dataFarmer Client Tool will update your lists automatically from your POS Software.

Simply create autoresponders against your dynamic lists to fire emails, set up in advance at time intervals you decide - and now your email marketing activities are on auto-pilot. This could be a series of reminders for service on a product, care information or a simple "thanks for your business". Whatever you choose, your customers will appreciate the extra level of service dataKart Marketing Manager provides, while you'll benefit from the additional transactions and revenue possiblities created with this affordable and fast communication medium.


StarAutoresponder Features

Create Multiple Autoresponders
Autoresponders are emails which get sent to a contact after they've been on your list for a certain time, such as 24 hours or 2 weeks.

dataKart Marketing Manager allows you to create multiple, sequential autoresponder emails for each of your contact lists.

Filter the Recipient List
You can assign an autoresponder to your entire list or only a portion of it, such as those in New York with under 10 employees or leads from last week's trade show who have ticked the "Send me more information" box on your signup form.

This means you can assign multiple autoresponders to one list based on custom filters instead of separating your contacts across multiple lists.

HTML, Text or Both (Multipart)
Create beautiful HTML emails, informative text emails or both using the integrated campaign editor. Multipart autoresponders are sent as HTML and text and your subscriber's email client will show whichever version it supports best.
Open/Link/Unsubscribe Reporting
Just like email campaign statistics you can see who opened your autoresponder, which links they clicked on and more, including unsubscribe and bounce reports.

Triggers
Put your follow up tasks on autopilot with triggers. Send birthday and anniversary reminder or promotion emails, move contacts between lists when they open your email or click a link and a whole lot more!

With triggers you can:
  • Send recurring emails based on a date such as a birthday
  • Add contacts to new lists based on events (such as opening an email or clicking a specific link)
  • Remove contacts from the list they are on based on an event
  • Add/remove a contact from a list on a date in the future